A modern job hunting campaign is by nature often complex. While the web has offered a variety of new channels, it also creates increased competition for choice jobs and possible challenges for job hunters.
Job hunting needs to be thought of as a personal, highly aimed marketing process where you are the product. Your resume is an ad. Your extended network of contacts is your source for job information.
So where does the web fit in? At AA-Careers, we recently posted a job on a popular job board and got hundreds and hundreds responses in a week. For one opening. That’s increased job hunting competition.
Had a great candidiate contacted us ahead of our posting that ad, they could have secured the position prior to getting all that competition. How? By knowing an employee at our company who became aware of the job prior to posting. Everyone knew of the job for at least 12 days before it was posted. Who in your network might know of a job that’s coming available soon?
Be sure to check your application matierials carefully! When we did an analysis of the 650 resumes, we found a large number of errors. 63% of the applicants were easily taken out with a swift triage process. How? The same way any hiring manager would. By eliminating resumes where the objective didn’t match our position description. By rejecting candidates whose cover letters gave us reasons not to engage them, like "I know I’m overqualified but I really need a job". By eliminating candidates whose documents that didn’t open properly. And by rejecting candidates who didn’t bother to spell check their cover letter and/or resume.
So the good news is that job boards give you a feel of what companies are hiring, and for what kinds of jobs. But once those jobs are posted, the competition is intense. You can still try, if you have a well thought out resume, designed to appeal directly and clearly to the recruiter. And if you have practiced interviewing – so you don’t stumble at a critical point.
Another thing to be aware of is how easily you can be investigated on the net. As we Googled several candidates, we ran into some Facebook comments that were in questionable taste. Nothing larcenous, but enough to rock our thoughts about who to hire.
AA-Careers provides a comprehensive set of services for Bay Area job seekers, providing our clients a personal career consultant, a managed job hunting campaign, modern tools like a personal website, video, highly targeted resume, and much more. Let us know if we can help you.
Be careful out there, and good hunting!